The 10 Qualities of Creative Leaders, and Why One Should Never Leave the Bridge in a Storm
An advertising legend (and perhaps the original “Mad Man”) David Ogilvy once wrote that in order to achieve something, a person should never leave when the things get tough, “Hard work, says the Scottish proverb, never killed a man. People die of boredom and disease. There is nothing like an occasional all-night push to enliven morale – provided you are part of the push. Never leave the bridge in a storm.”
And while the hard work, responsibility and strength are some of the most important qualities needed for leadership, Ogilvy in The Unpublished David Ogilvy offers a few more insights on the features of creative leaders.
The qualifications Mad Man is looking for in leaders are these:
Read more in sometimes sarcastic and ironic, sometimes touching and nostalgic, but always inspiring book The Unpublished David Ogilvy.